The socio-economic arguments underlying the film, "Everyday Internet", are based on three simple ideas that illustrate the evolution of online services and, therefore the positioning of Wanadoo:

• the different types of terminals and access techniques mean that the Internet is present everywhere, at all times in present-day life: work, leisure activities, practical and consumer-oriented aspects of life, health, etc.

In just a few scenes in a humorous vein, the film "Everyday Internet" reflects the extremely rich palette of services that the Internet will offer us in the near future.

The film was developed and produced by Wanadoo, in collaboration with France Telecom Research and Development's Creative Studio.

• the diversification of the use of online services as they become an everyday feature. The utilisation of Internet services becomes commonplace, in the same way as telephone calls or air transport;




• the economic model, underlying this combination of different tools and diversified utilisation, which encourages the customisation of services and the management of a customer relation throughout the life-cycle and evolution of needs.

These trends can be briefly illustrated by three technological developments:

• mobile telephones, in particular future generation models using UMTS.
• "intelligent" search engines and directories (with a capacity for memorisation and learning according to personalisation criteria).
• enriched interactive communication systems and protocols, simultaneously associated with several levels of language (voice, fixed or animated images and text data).

These are the three technical domains, representative of the Internet society of the future, that are covered in the scenario of this film, the principle of which is to present scenes from everyday life. Each small scene is like "moving snapshot", i.e. it is sufficient in itself to indicate a use, technique or context. On the other hand, to avoid an overly flat run-on of the various, contrasting situations, the cinematographic writing selected here, making use of the resources of video (as opposed to advertising images produced on 35 mm), is deliberately based on the overlapping of the scenes.

In this way, the producer highlights the proliferation, diversity and problems of scenes from real life where Internet services crop up (like what happens as you browse through the web). In addition, the tremendous mobility of the image gives an impression of being "caught live", of a snapshot or the capture of fragments from everyday life. Finally, the actor's dialogues and play are in a humorous vein using very ordinary speech.