Our multidiscipline teams are composed of engineers, marketing people, sociologists and designers. We work all together to free technology from its traditional universe in order to generate new, unexpected ideas for telecom usages and new services, while applying all possible creativity techniques. The end customer is at the core of our approach, as always in France Telecom R&D’s development process.

As a result, significant innovations are developed from the imagination of our researchers. On this Internet site in particular you will find communicating clothes, the sensitive, interactive home and communicating objects. Forget preconceived ideas of travel and take off with the new e-tourism concept; explore the Imagination Gallery with the dreams and nightmares of Internauts, artists’ visions and science fiction !…

Companies of the future is another of our favourite themes. The Studio créatif is working here on new services to help companies to take the very best of the future.

Our aims:

TO STUDY the behaviour, dreams, fears and wishes of our future customers.

TO BREAK with habits, think in another way to achieve boundless imagination and creativity.

TO IMAGINE and BRING TO LIFE scenarios for future services in their actual or supposed utilisation context. Banking on a multidisciplinary approach – combining the technical ergonomic, economic, artistic and legal aspects – from the very outset of projects.

TO FORM partnerships in order to extend our perspectives. To exchange and enrich our knowledge of new markets and emerging technical domains. To develop the most promising concepts.

TO DARE to take risks with innovative projects we believe in. To give life and consistency to new services by simulating them in their utilisation context.