We are talking about inter-connection between hotel-owners, restaurateurs, shops and rental companies. Tourist Offices operate synergistically with all these professional players to organize promotions and respond to targeted demands. These services can be viewed by consumers.
One possible special offer, for example, could be Brittany for Easter: a resort is keen to attract German customers in response to certain hotels whose occupancy rate is too low. Or maybe to attract senior customers and their grand-children in partnership with the Aquarium and Museum of Oceanography.
Over and above transport, accommodation and food, the platforms will include shows, events and opportunities for nights out on the town… Forget those long fastidious hours of searching: a smart agent will alert you when he finds what you are looking for. In addition to new terminals, there will also be a smart phone, e-guide and, who knows, communicating clothes…
The driving idea: user-friendliness for customers
who can set off feeling reassured with no more paperwork, leaving the way
open for electronic tickets, universal contact cards and assistance…
Going on holiday just the way you leave your office to go home in the evening.
For industry members, this is a meaningful desvelopment in new services which
will help them to locate their markets and balance their books.
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